1st Virtual International Trade Event


Virtual for all Africa caters to your need for valuable business contacts.

Virtual agrofood & plastprintpack Africa provides an AI-powered digital platform including the latest matchmaking technology, granting valuable business contacts between leading global manufacturers and top buyers from the African agrofood & plastprintpack industry.

We at fairtrade work hard to keep our agrofood & plastprintpack community across Africa connected and inspired – even in challenging times like these. Our annual live events in different countries across the continent are now united in one strong digital platform.

A high-level conference program, state of the art AI-powered technology, decision making attendees and the most important solution providers for the entire agrofood & plastprintpack industry from all over the world make Virtual agrofood & plastprintpack Africa an outstanding platform.

Welcome to the first ever Virtual agrofood & plastprintpack Africa.

What our exhibitors said

  • BUMBLES BABIES goals for participating at Virtual for all Africa 2020 are actually three-fold: To identify and connect with potential distributors from countries identified by our company as key markets; to identify and engage with companies that BUMBLES could potentially co-pack for (plastic pouch packaging), and to engage with food packaging companies to source packaging for some of our products.

    Our experience with Virtual for all Africa has been surprisingly good taking into consideration that the exhibition is online. Making contact has been easier as one is able to read through the company information and filter to ensure worthwhile engagement. We have been able to engage with both exhibitors and attendees and responses are quick (no queues at stands while waiting).

    Our best practices: When there has been a clear or possible opportunity, Teams meetings have been scheduled and that has been productive. We also used LinkedIn, and that resulted in a great response and has been useful. We have also been able to engage with potential suppliers who are also manufacturers. So far the experience has been good. We look forward to the next two days.

    Nthabe Zondo
    Chief Operating Officer Worldwide – Bumbles Babies

  • BILLION has been very active in Northern and Western Africa for a very long time with a large number of injection molding machines installed, in particular for packaging and houseware applications. Therefore, our goal is to reconnect with existing customers within French-speaking countries, and also to extend our customer base in Africa, especially in the Eastern side of the continent.

    At Virtual for all Africa, we’ve had some good experiences with business talks through the direct integration of a video conferencing tool into the chat. So we were able to organize a face-to-face quickly after a first contact by an attendee. It mimics the situation of direct face-to-face interactions of a tradeshow well.

    We very much like that both, as an attendee and exhibitor, one is able to browse other attendees and booths. That allows for a quicker allocation of two interested parties and helps us find the right people to talk to.

    We also enjoy the geographical reach of the show. We are able to connect with our customers in Ivory Coast while in the next meeting discuss new plastics processing projects in Kenya.

    Georg Kiesl
    Export & Sales Africa - BILLION SAS

  • Basically, Virtual for all Africa is the very first virtual show for ROVEMA. So we are eager to find out best practices as we assume it is the first but it will not be the last virtual show for us.

    The pandemic has a huge impact on our company, especially in Africa as customers or potential customers willing to buy and requesting a demo of the machine before buying, cannot be served because neither we nor the customer is able to travel.

    So our Africa business turns out to be less this year, Europe is doing much better. Could be that next year there is a big boom in Africa and everyone wants their machine immediately.

    The big difference at Virtual agrofood & plastprintpack Africa is to have access to all registered attendees. And we can very easily contact those where we think we have a solution for them. This is a huge advantage compared to the standard exhibition format.

    Christian Helwig
    Area Manager - Rovema

  • Through Virtual for all Africa, we at PALL target to generate new contacts for our business in the beverage, food & meat industries. We already made some contacts during the first two days, but it’s too early to evaluate our business talks.

    Two weeks ago, we made a disastrous experience with a virtual event of a usually very successful live show in the brewery sector. All the more we are pleased with the excellent organisation of Virtual for all Africa.

    I'm very impressed about how fairtrade manages this event. It's new for you, new for us, new for our customers also, but very good in my opinion. Congratulation!

    Jean-Paul Benoit
    Sales Manager Africa - PALL Corporation

  • With our participation at this virtual event we at KUHNE want to get to know more about Africa and its market. Except for Northern Africa and South Africa we have neglected this market for a long time.

    We have so far gotten some new contacts, and we are getting used to have a virtual conference and show Even if it is not the same as really meeting and talking with people face to face (and never will be), we do have to adapt to the situation.

    We assume that even with a vaccine and after another year, travelling will be less than before. So we must learn to also meet virtually.

    Gerhard Brock
    Area Sales Manager - Kuhne Group

  • KURGAN MEAT is one of the three leading manufacturers of canned meat and vegetable products in Russia. By participating in Virtual agrofood & plastprintpack Africa 2020 we are addressing new potential customers, and during the three days of the event so far, we have successfully established contacts and held business talks.

    We appreciate the professionalism of the organiser fairtrade. Although this is the very first time we are participating in an online event, I can say that the organisation and the involvement moments made by organisers are excellent.

    Svetlana Stepanova
    Business Development Director – Kurgan Meat Processing Plant “Standard”

  • My goal for participation is to broaden my product distribution scope for NUTFRIX, as currently we've only been selling our peanuts in one area of South Africa. The AfCTA also is something we're looking forward to and we'd like to be beneficiaries of such agreements, so the Virtual for all Africa 2020 couldn't have come at a better time.

    So far we've made contact with various people on the platform and everyone seems keen to share. We've had talks of business collaborations with several people and we're hopeful they'll become fruitful. We've also had the pleasure to earmark and listen to several presentations that aligned to our goals.

    So all in all, the Virtual for all Africa 2020 experience has been an eye opening and interesting experience. A great platform that is key to networking African businesses together and for those overseas too.

    Tebele Letsoalo
    Director Africa - Nutfrix

  • DONG YANG INK is the No. 1 sheet-fed offset ink maker in Korea with over 70 years experience, exporting various products to many countries.

    Our main goal with this participation at Virtual agrofood & plastprintpack 2020 is to get to know and work the different African markets better.

    During the first three days of the event we have already had some good discussions. The best thing is that I was already able to meet new buyers.

    Seong Il Hong
    Assistant Manager Worldwide, Dong Yang Ink

  • GG CONSUMABLES AND PROJECTS is a South African Packaging Solution Provider and Office Stationery.

    The aim of our participation in Virtual for all Africa 2020 is making contacts, learning and checking what our competitors are doing.

    The contacts we made were actually good in responding to me. I have sent my proposals to them for their final assessment on product offering. Learning was a first for my company, and it was a great opportunity for me.

    Gilbert Adams
    Director – GG Consumables and Projects

  • I represent PRISMATECH, in association with SGC Trident, and we produce Made-In-Italy processing lines for beverages and liquid foodstuffs. We are a family business based in Parma in the North of Italy and we have a long history with Africa, especially with the Maghreb and the Central and Western regions.

    Our goals with Virtual for all Africa 2020 are to increase direct connections with potential clients and also agents/representatives in Africa in general. During the core event days this week, we have concentrated on making contacts and conducting as many meetings via the platform as possible. For the conferences, we will watch the recorded sessions next week.

    I like that there is the possibility to see all the attendees in one place and choose directly who you want to connect with, with everything integrated into the same platform.

    Aicha Badri
    Sales Department Africa & Middle East - Prismatech

  • TCCIA is a member based organization for the business community in Tanzania to strengthen the Private sector and facilitate trade. The main goal for our participation at Virtual for all Africa is to develop different business connections for our members.

    The event has a large number of participants from different parts of the world, and it has proven to be a very successful one. Networking has been made easy and convenient. It has been a great honor to participate and we are glad to be an Institutional partner of Virtual agrofood & plastprintpack Africa 2020.

    We have managed to connect with different people from different countries, nations and backgrounds all over one platform and speaking one language, that is business opportunities.

    Mr. Paul F. Koyi
    President & Board Chairman - Tanzania Chamber of Commerce, Industry and Agriculture TCCIA

  • Through our participation in the Virtual for all Africa 2020, we at EBSFMIA sought contact with other companies, partners and consultants to gather information on inputs such as raw materials for our association members such as the bottled water sector, fruit & vegetable processors and the soft drinks sector.

    We found it fascinating to use this innovative virtual route to establish lots of new contacts. By participating in the conference sessions and product demos we learned a lot about different technologies for the beverage industry.

    I like the event platform because it gives visibility to our association and our members to reach importers, manufacturers and consultants, which is great for our more than 100 members.

    Etsegenet Amenu
    Finance Manager - Ethiopian Bottled Water, Soft drink, Fruits and Vegetable Processing / Manufacturing Industries Association EBSFMIA

  • Besides making valuable business contacts, our goal in participating in Virtual agrofood & plastprintpack Africa 2020 was to promote our services and to reassure the international business community that we at AHK Nigeria are on site to support them in their business expansion.

    Thanks to the opportunity presented by fairtrade as the event organizers, we have approached and been approached by various companies to support them find both customers and partners for their business – and that is exactly why we are here!

    As supporting partners for the organisation of the Nigeria related part of the conference, we are very satisfied with the content discussed and the quality of speakers. We believe that we were able to provide both local and international attendees with information and exchange of experiences that will help them to make decisions in the different focus sectors.

    I very much appreciate the organizers for providing us with a platform that is very easy to use and navigate, and the fact that you see the number of views on the promoted products in real time is a plus. Virtual agrofood & ppp Africa has enabled us to meet new customers and easily video-conference with them via the built-in call function, making the platform a one-stop knowledge shop for customer searches!

    Yolanda Oghumah
    Manager, Events and Tradefairs - Delegation of German Industry and Commerce in Nigeria (AHK Nigeria)

  • Virtual for all Africa 2020 presents an opportunity to connect with the agrofood sector taking to note PACCIs drive for the African Continental Free Trade Area (AfCFTA).

    Our goal in participating is the cross information in technologies that can push forward industrialization in Africa's largest sector. We aim to mutually engage in the opportunities and actions needed to improve the agrofood and plastprintpack sectors.

    We have been able to connect with associations and sectoral chambers far easily taking into context the thousands of participants taking part in the event. Appointment features and reminders have made it easier to connect and the talks with interested parties have been promising with continued engagement in the works.

    Congratulations to the organizers for a thorough diverse platform. The content delivery and ease of networking was our best feature in the event. Looking forward to continuing to support the future editions of the event.

    Wincate Muthini
    Business Development Manager - Pan African Chamber of Commerce and Industry PACCI

  • Up to now, Lödige has mainly been present in Northern and Western Africa. We knew that, besides the well-known multinationals, there are many more potential clients and we always wanted to explore these markets in other regions of this wonderful continent.

    I admit, in the past we hesitated to attend fairs in Central or Eastern Africa as we did not have a local partner. Now this argument doesn’t count. As this fair is digital it was much easier for us to overcome our inhibitions. This is the first digital fair for Lödige, and to be honest, we did not really know what to expect. We all had to learn. And we learned a lot.

    I knew that the agrofood & plastprintpack had a good reputation and a strong attendee base in Africa. But now this event is even bigger as it’s not physically bound to one single country or region. The conference programme was very good and very well elaborate. It’s good to have a programme for all days and it’s even better to have the possibility to watch the video recordings if you missed an interesting presentation.

    The technical platform overall was well set up and the organziers did a good job. We always felt valued by the organizing team. Of course there are always some points that could be improved, but overall we don’t want to complain.

    The one thing that I liked best about this format is the networking possibility. Finding new contacts was easy and, most important, it was possible to find THE RIGHT CONTACTS by filtering the ones that best suited our business model. In my opinion this is a huge advantage over a “traditional” fair.

    For us there is a clearly positive verdict after these exciting days. We had some good days, met interesting people and we learned a lot for future digital fairs. Now we are certainly one step ahead of our competitors that did not participate.

    Christian Schilken
    Sales Africa – Lödige Process Technology

  • "Thank you for your great support!"

    "Organise the event in a full week, but only 4-5 hours per day to allow to reply on meeting requests."

    "Better categorization of industries (i.e. plastics processors) --> It was difficult to find appropriate companies because the industry scope was high while tags didn't always match company activity (Since its self-reported, I understand the difficulty)."

    "Request a meeting, accepted, go.. no need to be a connection.. one more thing is that group meeting option should be added."

    "No complaints"

    "No, the organization was good! The platform worked well. We are convinced that virtual fairs will play an important role in the future."

    "Thank you for the initiative!"

    "Thank you very much for the good organization!"

    "To have this platform open for the whole year, this will enable continuous interaction between the partners."

    "It was very nice."

    "We need to stop that too many attendees reach out to exhibitors who they try to sell to rather than buy from. Networking is good but we also need to make money and we need more substantial customers. The organisation and promotion of this first event was in my view superb, no complaints there and the price was also good, so I am interested to attend the 2nd event again."

    "Plenty of thanks to organiser’s team!"

    "I am satisfied!"

    The following assessments were collected anonymously as part of the exhibitor survey. Exhibitors who recognise their statement can contact us so that we can personalise your statement and add your photo, name and company.

Vibrant and informative get-together on 03 September

180+ confirmed participants from 37 countries discuss Virtual agrofood & plastprintpack Africa 2020

How we make sure exhibitors meet the right buyers at the event?

Of course, exhibitors will benefit from our database of 35,000 visitors from our past exhibitions in Algeria, Egypt, Ethiopia, Ghana, Ivory Coast, Morocco and Nigeria. This is how we reach relevant decision makers.

In addition we are implementing a targeted digital visitor promotion campaign covering the entire continent.

And last but not least, we have contracted experienced African partners, who will support us in their respective countries to make the event a success:

  • Algeria, Morocco, Tunisia: fairtrade, Agroligne & institutions in the Maghreb
  • Benin, Burkina Faso, Côte d'Ivoire, Ghana, Mali, Senegal, Togo: AHK West Africa & West African institutions
  • Ethiopia: Ethiopian Bottled Water, Soft Drinks, Fruits and Vegetables Processing & Manufacturing Association EBSFMIA; Ethiopian Food, Beverage and Pharmaceuticals Industry Development Institute; Ethiopian Pulses Oilseeds and Spices Processors Exporters Association EPOSPEA; Ethiopian Sugar and Sweets Producers Association ESSPA; Prana Events  
  • Kenya: KAM Kenya Association of Manufacturers; Agricultural Society of Kenya; B2B Africa
  • Nigeria: AHK Nigeria Delegation of German Industry and Commerce in Nigeria, Organization for Technology Advancement of Cold Chain in West Africa OTACCWA & Nigerian institutions
  • Tanzania: Tanzania Chamber of Commerce, Industry & Agriculture; Tanzania Private Sector Foundation TPSF
  • Uganda: Uganda National Chamber of Commerce & Industry

10 reasons to participate:

  1. Virtual events generate leads in a huge market that are needed right now since live exhibitions cannot take place
  2. Since sales reps can hardly travel, we replace not only current exhibitions, but also sales trips
  3. Conference: Our partners who have proven themselves over many years, contribute with high-level content and speakers, attracting great visitor quality
  4. Our database throughout Africa ensures valuable business contacts on the platform
  5. Access for visitors is easy: The platform is optimized for mobile, laptop, … It works with AI enhanced matchmaking technology.
  6. The event must not be cancelled due to travel restrictions, pandemic, …
  7. Exhibitors increase their visibility and reach with virtual events
  8. Virtual events strengthen the exhibitors’ brand image, as they are part of something new
  9. Exhibitors gain experience with a format which will remain important also once real exhibitions can take place again
  10. Exhibitors clearly distinguish themselves from their competitors who do not (yet) participate in virtual events

Range of exhibits

agrofood Africa consists of the four sub-brands agro, food + bev tec, food ingredients and food + hospitality

plastprintpack Africa consists of the three sub-brands plast, print and pack


  • Agricultural machines, farming tractors, harvesting equipment
  • Analytical equipment
  • Dryers, cleaner, silos and storage systems
  • Feeding equipment
  • Fish farming equipment
  • Grains, grain systems
  • Greenhouse and greenhouse plastics and equipment
  • Irrigation systems
  • Livestock and poultry breeding
  • Milk processing equipment
  • Milling and mixing installations/equipment
  • Pesticides and fertilizers
  • Poultry equipment
  • Seeds, seedlings
  • Stable equipment
  • Veterinary syringes

food + bev tec

Food and drink processing

  • Automation
  • Basic food technology
  • Beverage technology
  • Dairy technology
  • Delicatessen and convenience food technology
  • Fish processing technology
  • Food safety and quality management
  • Foodservice equipment
  • Ice cream technology
  • Meat processing technology
  • Noodle technology
  • Screening machines
  • Vegetable and fruit technology


  • Packaging technology
  • Machines for imprinting of packaging material
  • Packaging materials, means and aids

Refrigeration and air conditioning

  • Refrigeration technology
  • Ventilation, air conditioning and heating technology

Conveying, transport and storage

Waste and waste water

  • Water treatment
  • Waste water treatment
  • Resource-efficiency and services


  • Acid starters
  • Acidulants
  • Antifoam agents
  • Antioxidants & antimicrobials
  • Aromas
  • Bakery raw materials
  • Binding agents
  • Blends & compounds of fruit juice
  • Butcher's raw materials
  • Casein clarifier
  • Clouding agents
  • Cocoa butter
  • Colourings
  • Cultures, microorganism
  • Curing agents
  • Cutting aids
  • Distillates
  • Emulsifying agents
  • Emulsifying salts
  • Enzymes
  • Extraction agents, solvents
  • Extracts, vegetable
  • Fat substitutes
  • Fatty acids
  • Fibres
  • Filter aid
  • Flavours & fragrances
  • Flavours & colours
  • Flour improvers
  • Flow agents, anti-caking agents
  • Food additives
  • Fruit and vegetables concentrates
  • Fruit and vegetables powders
  • Fruit ingredients
  • Fruit preparationsfor bakery & confectionery
  • Malt extracts for malt beverages
  • Meat extracts
  • Mineral substances
  • Powdered fat
  • Precipitants
  • Preservatives
  • Propellant gases
  • Protective gases
  • Proteins
  • Raising agents
  • Releasing agents
  • Sauces
  • Semi-finished products
  • Sorbents
  • Specialty fats
  • Spices, herbs
  • Stabilizers
  • Starter cultures & enzymes for dairy
  • Sweeteners
  • Vitamins

food + hospitality

Food and beverages 

  • Dairy and milk products
  • Meat and meat products
  • Fish and seafood products
  • Vegetables, fruits and dried fruits
  • Groceries: pasta, rice, oils, fats, sugar, tea, coffee, etc. 
  • Frozen food
  • Canned food
  • Bakery products, confectionery and fine breads
  • Convenience food
  • Speciality food
  • Health/organic food
  • Beverages and drinks

Sweets & Snacks

  • Chocolate products
  • Sugar confectionery products
  • Biscuits and fine bakery wares
  • Snacks
  • Cereals
  • Organic, gluten-free, kosher and halal confectionery
  • Products for diabetics

Hospitality, hotel, shop and catering equipment

  • Foodservice equipment
  • Catering technology
  • Professional kitchen equipment
  • Restaurant and bar equipment
  • Hospitality information systems
  • Retail technology, shop-fittings, product display
  • Hotel supplies and services
  • Vending and dispensing equipment


Raw materials and auxiliaries

  • Thermoplastics
  • Thermoplastic elastomers
  • Coating compounds
  • Foams and intermediates
  • Rubbers
  • Synthetic fibres, bristels, tapes
  • Adhesives and glues
  • Paint resins
  • Additives
  • Fillers
  • Reinforcing fibres, -materials
  • Starting materials, intermediate, polymerisation, auxiliaries

Semi-finished products, technical parts and reinforced plastics

  • Processing technologies
  • Follow on treatment of plastics products
  • Supplying
  • Product groups
  • Products

Machinery and equipment for the plastics and rubber industries

  • Machines and equipment for preprocessing and recycling
  • Machinery and plant for processing
  • Post processing machines
  • Extruders and extrusion lines
  • Injection moulding machines
  • Blow moulding machines
  • Machinery and plant for finishing, decorating, printing and marking
  • Welding machines
  • Moulds and dies
  • Integrated automation
  • Ancillary equipment
  • Measuring and test equipment
  • Parts and components

Services for the plastics and rubber industry

  • Computer software
  • Professional literature
  • Trade associations
  • Subcontracting
  • Science and consulting


Prepress and Premedia

  • Systems
  • Appliances
  • Software


  • Machinery
  • Appliances
  • Accessories
  • Materials / Consumables
  • Services

Bookbinding / Print Finishing

  • Machinery
  • Appliances
  • Accessories

Paper Converting

  • Machinery
  • Appliances
  • Accessories

Consumer goods

Provision of Services


Packaging machines and devices

  • Machines for the production of packaging and packaging components for packaging, preparing and feeding to the packaging machine
  • Machines for preparing, feeding and packaging of products
  • Machines for packaging loose products
  • Machines for packaging packaged products
  • Machines for additional operations within the packaging process
  • Tools and equipment to assist manual packaging
  • Complete packaging lines

Packaging materials, packaging means, packaging aids

  • Packaging materials
  • Packagings
  • Complementary packaging means


  • Business support
  • Trade press
  • Research and teachings
  • Associations and branch organizations

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